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Thursday, 25 August 2011

Hello Kitty comes to Liberty London

Anyone who knows about Liberty London will know that they have been around since 1875 and are famous for their luxury items and great design. It quickly became famous for its iconic Liberty fabrics which were used for both fashion and home furnishings.

In the early 1960's it brought about it's flair for fashion and Art Nouveau became big again with Liberty adapting their furnishing designs from their archive.

Liberty is now the leading department store in London, selling modern fashions alongside its traditional classics.

Image from Liberty Archive

On the 26nd September 2011 they will be launching their newest range, a collaboration with the world famous Hello Kitty! Among their new Hello Kitty range they have come up with 5 original prints: Kakurenbo, based on a floral design from 1933 that has been reproduced throughout the years; Kitty Town, took from an original print in 1969; Kitty Wonderland, redrawn from a 2008 spring summer design called Orchid Garden; Music Festival, reworked from a design from 1978 called Kuovi and Apple Tree, which is inspired by a design of apples from 1934.


These beautiful designs will be adorning a range of products which include cosmetics, stationery, toiletries, tote bags, umbrellas, plush keyrings, iPhone cases, alarm clocks, jewellery boxes and travel sets!

I am so excited about this range, as I love Hello Kitty and I have a passion for textile design. This collection will be available for only 2 weeks, running from 26th September and their is a rumour that the Hello Kitty Liberty Art Fabrics will be available for pre-order online soon, so keep your eye out for them!

For more information and pictures check out these links:-

Liberty London

Daily Mail article


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